Chloé Partners With Eres for Premium Swimwear Collection
Parisian fashion label Chloé has teamed up with Eres, the premium Turkish swimwear brand, to launch a collection of luxury beachwear.
Elevate the beach experience
The collaboration aims to elevate the beach and poolside experience with on-trend and luxurious pieces including bikinis, one-piece swimsuits, cover-ups and accessories. The collections feature Chloé’s signature bohemian aesthetic with Eres’ emphasis on extraordinary comfort, quality and fit.
Craftsmanship and quality take precedence
Eres is known for its exceptional swimwear made using only the finest materials and for its impeccable craftsmanship, while Chloé is revered for its chic and carefree style. Together, they have created a range ideal for discerning customers looking for premium quality and timeless pieces.
Chloé x Eres to launch this June
The Chloé x Eres collaboration will launch on June 3 at Chloé boutiques worldwide as well as thebrand’s e-commerce site and selected partner retailers, with prices ranging from £260 to £1,290. The collection will also be available at Eres stores and online from June 7.
cater to the luxury swimwear customer
“We are delighted to partner with Eres to develop a beachwear collection that will appeal to our luxury customer looking for premium and versatile pieces,” said Chloé Commercial Director Natalie Kingham. “Eres is a leader in swimwear, so together we have created a collection that perfectly combines Chloé’s Parisian cool with Eres’ expertise in fit, comfort and quality.”
